McDonalds —
Internal Video Series

McDonald’s has over 120,000 employees in the UK alone. We were briefed to create an informal series which would educate their staff about how to look after the interactive games installed in their restaurants.

My creative partner and I wrote, art directed and produced an entertaining mini-series “The Wild Side”, that would communicate the information and keep the humour light and viewers engaged – inspired by the legend that is David Attenborough.