NIVEA MEN Sensitive —
ATL Campaign

NIVEA MEN has a long standing partnership with the Liverpool football team and their focus for 2021 is on the Sensitive Range. 

We developed (and shot remotely) a range of 10” TVCs and social assets that highlighted each product benefit and partnered them with the morning routines of these famous footballers. 

This campaign is about longevity and repeat product impact – intended not to drastically date over the next year or so.